When it comes to sporty, luxury sedans, the market has been dominated for decades by European-based heritage brands. It’s hard to believe any new entry would be able to pack a punch against the industry’s well-established heavyweight—until now.
In a “Head-to-Heart” matchup between one youthful competitor and an enduring classic, automotive journalist and enthusiast, Nick Jaynes, together with Esquire’s Culture & Lifestyle Director, Kevin Sintumuang, take the opportunity to dial in on the details of the new Genesis G80 and the segment-defining BMW 840i.
Powered by an available 375-horsepower, 3.5-liter twin-turbocharged V-6 engine, the Genesis G80 harnesses a performance-led prowess set on classic rear-wheel drive proportions. The swift acceleration and nimble handling is coupled with a comfortable adaptive suspension that creates a cushioned ride-quality on even the city’s sometimes challenging pavement.
“Something I’ve noticed in a lot of new cars when they come out, is nothing feels that genuinely new anymore,” says Jaynes, “but Genesis, especially the G80, is one of the standouts.” With a focus on intelligence and design, the Genesis G80’s uncluttered and refined interior is a class above the rest. Provocative styling combined with sleek craftsmanship boast plush ergonomic seating and sophisticated connectivity featuring an intuitive 14.5-inch infotainment center and available wireless charging.
But it all comes down to how the driver feels behind the wheel. Join us as we take an in-depth look at Genesis’ journey to set a new standard of luxury.
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